Onesie Store AU is an Australian eCommerce brand offering over 200 styles of kids’ and adult onesies, costumes, and kigurumi across Australia.
When the brand partnered with Digifyo, it had never invested in SEO before. We became the first team to build its organic growth strategy, with the goal of increasing website traffic, improving Google visibility, and turning search traffic into sales.
Client: Onesie Store AU
Industry: eCommerce (Fashion & Costumes)
Location: Australia
Services: SEO
The Challenge
The website had a good product range but very little organic visibility. Since no SEO work had been done before, the challenge was to build a strong foundation that could generate long-term traffic and consistent sales.
What We Did
We focused on building a scalable SEO strategy for the store.
- Optimized product and collection pages.
- Improved on-page SEO across the website.
- Targeted high-intent shopping keywords.
- Strengthened category page optimization.
- Built a foundation for long-term organic growth.
Results
In just the first two months of working together, the business showed strong early growth.
- Month 1 Revenue: Approximately $3,000
- Month 2 Revenue: Approximately $7,000
- 736 Organic Clicks
- 26.5K Impressions
- 2.8% Average CTR
- 14.7 Average Position
More importantly, this was the company’s first SEO campaign, proving that a strong organic foundation can start generating measurable eCommerce sales within the early months of implementation.
Looking for Similar Growth?
Whether you’re launching a new eCommerce store or looking to grow existing sales, Digifyo helps businesses build long-term growth through SEO that turns search traffic into revenue.